Selr AI
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Terms of Service

Last updated: 10 August 2026

About these terms

Who you are dealing with

Selr AI is a trading name of Heka Corporation Pty Ltd (ACN 678 725 301) as trustee for the Heka Family Trust (ABN 40 156 575 753). Everywhere below, Selr AI, we, us and our mean that entity.

What they cover

These terms cover our websites, our workshops and events, our online course, our members community, our install engagements and our in-house team training. By booking, buying, registering or using any of it, you agree to them.

If you are agreeing on behalf of a business, you confirm you are allowed to bind that business, and the business is bound alongside you.

What we provide

The services

We help businesses adopt AI. Depending on what you buy, that can mean a seat at an in-person workshop, access to an online course, membership of our community, a done-with-you build inside your own accounts, or training delivered to your team.

What is included

What is included in each of those is whatever we set out on the page you bought from, in your invoice, or in the scope we agree with you in writing. If it is not written down in one of those places, it is not included.

Bookings and payment

Prices and invoices

Prices are in Australian dollars and include GST unless we say otherwise. Payment is due in full before a workshop, course or membership starts, unless we have agreed payment terms with you in writing.

Quotes and deposits

Quotes for install and training work are valid for 30 days. Those engagements need the agreed deposit paid before we begin, with the balance due as set out in your scope or invoice.

Failed payments

If a payment fails or is reversed, we can suspend access until it is sorted out. We use a third-party payment provider, and your card details are handled by them under their terms, not by us.

Workshops and events

Seats and transfers

Seats are limited and are allocated when payment clears. Seats are non-refundable, and they are transferable. With at least 3 days notice before the event you can move your seat to a later date or send someone else in your place. Inside 3 days, or if you do not turn up, the seat is used.

If we change an event

We may need to change the date, venue or format of an event. If that happens we will move you to the next available run or, if you cannot make any of them, credit you the full amount towards anything else we run.

Recording in the room

Workshops are recorded and photographed. If you do not want to appear in that material, tell us before the session starts and we will keep you out of frame.

Online course and community

Access

Course access is for the tier you bought, for you, and is not to be shared. Sharing logins, downloading the material to redistribute it, or reselling any part of it ends your access without a refund.

Membership and cancellation

Membership is ongoing until you cancel. You can cancel at any time and keep access until the end of the period you have already paid for. We do not pro rata part periods.

Conduct

We expect people in our community to behave. We can remove anyone who abuses others, spams members, or uses the group to run their own pitch, and we do not refund a removal for conduct.

Install and consulting work

Scope

Install and consulting engagements are scoped in writing before we start. We build inside your own accounts and platforms, so you keep everything we set up there. Anything outside the agreed scope is quoted separately before we do it.

Access and timelines

You are responsible for giving us the access we need on time. If access, information or decisions from your side are held up, timelines move.

Stopping work

Work that is already underway is not cancellable. If you want to stop an engagement, you pay for the work done to that point and we hand over what exists.

Intellectual property

What you own

You own your business data, your accounts, and the systems, prompts and automations we build or install inside your environment as part of an engagement.

What we own

We own our teaching material, our course content, our templates, our skills and kits, our methodology and our brand. When you buy from us you get a personal, non-transferable licence to use that material to run your own business, and you can use everything we teach you for as long as you like.

What you cannot do with it

You cannot copy, repackage, resell, publish or train a competing product on our material, and you cannot present our material as your own. If you want to use it with your own clients, ask us and we will tell you what is possible.

Third-party tools

Tools we do not control

Our work sits on top of tools we do not control, including AI models, CRMs, ad platforms and automation services. Those tools set their own prices, terms, limits and availability, and they change them without asking us.

Your accounts

You are responsible for your own accounts and subscriptions with those providers, and for complying with their terms. We are not responsible for what those providers do, for their outages, or for changes they make that affect something we built.

Your responsibilities

Using what we build

You are responsible for how you use what we teach and build, including whether it fits your legal, tax, privacy, employment and industry obligations. We give practical guidance, not legal, financial, tax or compliance advice.

Checking the output

You are responsible for keeping your own credentials secure, for reviewing output produced by AI before you rely on it or send it to a customer, and for keeping backups of anything that matters to you.

Results

What we promise

We show you what has worked for us and for our clients, and we work with you on your own systems. What you get out of it depends on your business, your market and what you do after you leave the room, so we do not promise any particular result, revenue figure, time saving or outcome.

Examples and case studies

Anything we show you about past results is an account of what happened in that case. It is not a forecast of yours.

Confidentiality

Both ways

We keep what you show us about your business confidential, and we ask the same of you for anything we share that is not public, including our unreleased material and other members' businesses. What gets said inside a workshop room or community stays there.

Liability

Your consumer rights

Nothing in these terms excludes, restricts or modifies any guarantee, right or remedy you have under the Australian Consumer Law that cannot be excluded. Where we are allowed to limit our liability for a failure to meet a consumer guarantee, our liability is limited to supplying the service again or paying the cost of having it supplied again.

The cap

Otherwise, to the extent the law allows, we are not liable for indirect or consequential loss, lost profits, lost revenue, lost data or business interruption, and our total liability for any engagement is capped at the fees you paid us for that engagement.

Suspension

When we can suspend access

We can suspend or end your access to a workshop, course, community or engagement if you breach these terms, if you do not pay, or if your conduct puts our team, our members or our clients at risk. Where it is reasonable to do so we will tell you first and give you a chance to fix it.

Changes to these terms

We may update these terms. The current version always sits on this page with the date it was last updated at the top. Changes apply from the date they are published, and they do not change the terms of an engagement already scoped and paid for.

Privacy and governing law

Privacy

We handle your personal information under our privacy policy, which forms part of these terms.

Governing law

These terms are governed by the laws of Queensland, Australia. You and we submit to the courts of Queensland.

Contact

Selr AI, Unit 2, 40 Pacific Avenue, Miami QLD 4220, Australia.

Email talktous@selrai.com.au with anything to do with these terms.

Selr AI

Australia's AI infrastructure agency. We install working AI systems for business owners, hands-on, in one day.

Gold Coast HQ & workshop studio
Unit 2, 40 Pacific Avenue
Miami QLD 4220, Australia
talktous@selrai.com.au

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